Behind The Airbrush

As a makeup lover of LUMINESS, I think it’s important to share with you guys why I love LUMINESS, and it’s not just because they have amazing products. As members of the beauty community, we should all be aware of a brand’s story, mission, and reputation. 

As a beauty brand, LUMINESS understands that they have a responsibility to promote the importance of confidence in one’s self and makeup results. They support this responsibility by providing a wide variety of beauty products, from airbrush to skincare.

LUMINESS also offers several resources to help their customers when it comes to makeup applications or beauty-related inquiries. The LUMINESS family strives to make everyone feel like a beautiful airbrush pro!

To me, LUMINESS is like an older sister that I look up to. I say that because I can always count on them to launch innovative products, and they are always willing to help, just as a role model would, but I’ll get more into that later!

Anyways, here’s a little bit of background on my brand crush, LUMINESS!


Around 25 years ago, innovator, artist, and entrepreneur Sean Mehta had a fashion and garment business as one of the largest importers of beaded gowns in the US. During photoshoots for each fashion collection, he noticed the makeup artists were always using airbrush systems on the models. 

He would ask each makeup artist, why are you using an airbrush system? The response was always the same – It’s the best and best way to give you the flawless long-lasting look. So, he thought to himself – if airbrushing is the best way to give women great natural-looking coverage – WHY doesn’t every woman have one? 

And then, the LUMINESS Airbrush System was born, making millions more confident in their makeup results. LUMINESS turned heads by bringing professional makeup results to people’s homes, ensuring that EVERYONE can airbrush. 


What I truly admire about LUMINESS is the support that they offer. This support is shown in so many different ways, it’s hard to touch on all of it, but what other beauty brand do you know that offers free sessions to answer any beauty questions?? If you are interested in booking a session, here’s the link:

Couldn’t find a session that works for your schedule? Did you know LUMINESS makeup artists also go live on FB and YouTube Monday-Friday at 9:30 CT to go over airbrush basics, AND answer any questions you may have-how amazing is that? 

Oh, and it doesn’t stop there, you can connect with a LUMINESS makeup artist to find the perfect foundation shade for you! LUMINESS is truly here for all of you, if you have any questions about your order, customer service is happy to help you as well!

I love their willingness to help and ensure every customer feels beautiful. This is huge in the beauty world and I know all my fellow makeup lovers appreciate a brand that truly cares. 


Of course, I’m forever grateful that LUMINESS introduced me to airbrushing and their airbrush systems are absolutely life-changing, but it doesn’t stop there. LUMINESS understands the importance of versatility.

Yes, the airbrush systems make it easy to apply most of your makeup, by using one tool to apply several different products. But LUMINESS also creates multi-purpose products that can shorten your routine EVEN more.

For example, the Rose 4-In-1 Foundation makes my makeup routine SO much easier, I use that foundation as my primer, concealer, foundation, and anti-aging serum. So, thank you LUMINESS for making my busy mornings less stressful. 


I always appreciate when a beauty company or any company uses their platform to support non-profit organizations. I was so excited to see that LUMINESS is teaming up with ASPCA to join the fight against animal cruelty!

LUMINESS will donate $1 for every airbrush system sold until June 2021, with a maximum donation of $50,000. The American Society for the Prevention of Cruelty to Animals provides animals medical care and behavioral rehabilitation. This non-profit organization also helps thousands of animals find loving homes every year.

Are you ready to join the fight? Buy an airbrush system when it counts! See LUMINESS’ full Airbrush collection here:

If you didn’t understand why I’m obsessed with LUMINESS as a beauty brand, I’m certain you do now! LUMINESS is a brand that provides amazing products and genuinely cares about its community-as a makeup lover that’s all I ask for!

So LUMINESS, thank you for blessing me and my makeup squad with your AMAZING airbrush systems. More importantly, thank you for being such a positive influence on the beauty world. 

Leave a Reply

Your email address will not be published. Required fields are marked *

CommentLuv badge